New Delhi, India – October 9, 2025 – Ferrari has taken a bold and significant step into the future with the introduction of the Elettrica, its first fully electric vehicle. The Italian luxury carmaker revealed the powertrain, chassis, and battery system of the Elettrica at a private event held at its iconic Maranello headquarters. While the full design of the car remains under wraps until its global unveiling in 2026, this preview marks a monumental shift for the brand, which is deeply rooted in high-performance combustion engines.
The Elettrica represents Ferrari’s response to the evolving automotive landscape, where electrification is no longer optional but essential. While electric vehicles are becoming increasingly mainstream, Ferrari has taken a different approach, prioritizing emotional engagement and performance above all. According to the company, the Elettrica will be capable of reaching a top speed of 310 kilometers per hour, or roughly 193 miles per hour. It will also deliver a range of at least 530 kilometers on a full charge. Although this speed is marginally lower than some of Ferrari’s traditional petrol-powered models, the performance figures still reflect Ferrari’s commitment to engineering excellence.
What makes the Elettrica especially distinctive is not just its electric capabilities, but how Ferrari has adapted the EV platform to retain the sensory and emotional elements that define the brand. Unlike many electric cars that offer a silent, almost clinical driving experience, Ferrari has integrated a unique sound system into the Elettrica. This system amplifies the natural vibrations from the electric motor without mimicking the sound of a combustion engine, producing a signature acoustic profile that aligns with the brand’s legendary heritage. As Ferrari CEO Benedetto Vigna put it during the event, “This is not just a car. It’s a Ferrari. The EV is an addition, not a transition.”
Ferrari’s entrance into the electric vehicle market arrives at a time when most global automakers are accelerating their transition toward clean mobility. The European Union’s mandate to phase out fossil-fuel cars by 2035 has pushed many manufacturers to act swiftly. However, Ferrari, given its niche market and low production volume, enjoys more regulatory leeway than mass-market brands. The company had previously aimed for 40% of its lineup to be fully electric by 2030, but that target has been revised to 20%, signaling a more gradual approach. This slower rollout reflects Ferrari’s desire to protect its brand identity while carefully exploring the potential of electric power.
In terms of engineering, the Elettrica showcases several noteworthy innovations. The car’s chassis and body are constructed using 75% recycled aluminum, aligning with environmental goals without compromising structural integrity or performance. Its battery pack is integrated directly into the floor of the car to lower the center of gravity, enhancing agility and cornering capabilities. The Elettrica will also offer fast-charging capabilities, adding practicality to its high-performance credentials.
Ferrari has invested heavily in the development of the Elettrica, filing over 60 patents related to its technology. These cover everything from battery design and thermal management to the unique sound system and aerodynamic features. This level of innovation underlines the seriousness with which the company is approaching the EV segment.
Industry observers see the Elettrica as more than just a technological milestone. It’s a test of whether Ferrari can maintain its mystique in a world increasingly dominated by electrification. According to Andy Palmer, former CEO of Aston Martin, “If Ferrari is going to be successful, it has to bring to the market an EV that is more than an EV. You can get speed and acceleration from a 30,000-euro BYD. Ferrari needs to offer something beyond that.” It’s a sentiment echoed by many in the automotive world: performance is no longer the only differentiator. The emotional connection is what Ferrari must deliver.
With a starting price expected to be at least €500,000 or around $580,000, the Elettrica will clearly target the ultra-luxury segment. Yet, Ferrari believes there is a growing audience of younger, environmentally conscious buyers who are ready to adopt electric vehicles so long as they offer the prestige, performance, and emotional appeal synonymous with the Ferrari badge. Phil Dunne, managing director at Grant Thornton Stax, commented that while many electric cars like Tesla offer impressive acceleration, they fall short of the emotive experience Ferrari promises. “Teslas can give you an amazing feeling of power, but it doesn’t feel anything like a Ferrari,” he said.
The unveiling of the Elettrica’s powertrain is more than just a product preview. It’s Ferrari’s message to the world that it is embracing the future without abandoning its soul. As the global auto industry accelerates toward electrification, Ferrari’s challenge is clear: evolve with the times, but do so on its own terms. The world will be watching closely when the full Elettrica is revealed next year.
